Hello, my name is Roger Allen, Honda Sales Director for Bill Cole Honda in Southern West Virginia. I wanted to be one of the first to say thank you for allowing us the opportunity to earn your business.  Bill Cole Honda services Southern West Virginia, Southwest Virginia and beyond, and we are proud to be an automotive leader in our community. Since opening our doors, Bill Cole Honda has maintained our solid commitment to our customers, offering the widest selection of cars and trucks and ease of purchase.

Whether you are in the market to purchase a new, certified or pre-owned vehicle, if you need financing options, my team of certified Honda product specialist are here to serve your automotive needs.  Keith Shrader, Honda Finance Manager, will help you find a car loan that works for you! Even if you have bad credit, or are a first time car buyer, you can trust that Bill Cole Honda will professionally fit you into the automobile of your choice

Bill Cole Honda’s professionally managed service and parts departments are open extended hours to accommodate our customers' busy schedules; and, as always, Bill Cole Honda offers competitive pricing for your automotive maintenance needs. Please feel free to contact us at 1-888-893-1091 or email honda@coledirect.com if you have any questions or comments.


Cole Honda offers a full line of services: